Electronic Arts, or EA, has started a new team called EA Advertising. The team will help brands work with EA games and other EA services. EA says it wants brands to fit into games in a natural way. The company says these ads should improve play, not spoil it. Brands may appear on stadium signs or in special game content. They may also be part of special items, game tasks, and live events. EA also looks at small ad ideas like game screens and sponsor replays. EA has done similar work before with brands like Visa, Red Bull, and Coach.
technologyBeginner2 min read6/16/2026
EA Starts a New Ad Team for Games
EA has made a new team called EA Advertising. It will help brands work with EA games. EA says the ads should help the game experience, not make it worse.
More stories to read
technology2 min read10/27/2026Apple Offers Help for Broken iPhone Duo Screens
Some iPhone Duo screens break soon after people start using them. Apple says owners with this problem can contact AppleCare for a replacement.
technology3 min read10/26/2026Android Adds Your Phone Number to Your Google Accounts
Android automatically connects your phone number to all your Google accounts on the phone. You can turn this off, but you must remove old connections yourself.
ai2 min read10/23/2026Websites Close for Urgent Safety Updates
Researchers used AI to help find two serious problems in PHP. Governments took some websites offline, and website teams need to install fixes.
technology2 min read10/22/2026BETA Gets Approval to Show Customers Its Electric Aircraft
BETA can take possible customers on flights in its electric aircraft. It still needs more approval before it can start regular business flights.
technology2 min read10/21/2026Meta Plans a New Internet Cable Under the Ocean
Meta’s new cable will connect the US and France in 2029. It will carry huge amounts of information through thin glass threads.